A modern silver camera lens with detailed markings, positioned vertically on a silver surface. The background features a black and white grid pattern with circular and diagonal lines.

Sigma BF Sells Out in Japan Ahead of Launch

Although the stylish Sigma BF camera remains available to preorder at retailers in the United States, Sigma headquarters in Japan has warned photographers that it received excess orders for the camera, meaning some customers will be unable to receive their BF on launch day next week.

A person stands on a hill at sunset, facing the horizon. The image has text that says, "Unlock Hidden Lightroom Features" and "with modded lightroom presets." The sky is a gradient of warm colors.

You’re Probably Not Using Lightroom Presets to Their Full Potential

As a photographer, if there is one thing I despise when editing my photos, it is jumping between multiple editing apps with one single photo and ending up with duplicate files where my settings are burned in and can’t be tweaked down the line.

Canon EOS R50 V Review: Canon’s Competitive Creator Cam

Years after the success of the first Sony ZV cameras, manufacturers keep introducing "vlogging cameras" to the market despite the release of the near-perfect vlogging platform, the DJI Pocket 3. However, I do feel that there is some need for more of a “Creator Camera” that can be used for web calls, podcasts, and product videos.

A close-up of a professional camera mounted on a tripod, equipped with a 35mm lens. In the background, people are holding phones and cameras. Various camera lenses are displayed on a table.

7Artisans Debuts New Full-Frame Cinema Lenses for Video Pros

7Artisans had a very busy NAB 2025 experience in Las Vegas earlier this week, unveiling a wide array of new lenses. PetaPixel has already covered the company's new AF 40mm f/2.5 ultra-compact prime lens for photographers, but the company also had plenty to show for hybrid and video-first creators, including a new series of T1.5 full-frame cinema lenses.

Left side: A mountain goat grazes in a vibrant alpine meadow with flowers, overlooking a lake and rugged mountains under a clear sky. Right side: Three whales swim gracefully in deep blue ocean water, viewed from above.

‘Nat Geo Your Shot’ Celebrates Your Best Landscape and Wildlife Photos

National Geographic has long been known for its incredible photography, with professional photographers frequently capturing powerful, visually striking photos that are as artistically incredible as they are culturally impactful. While the magazine covers and pages are reserved for the pros, the "Nat Geo Your Shot" puts the spotlight on everyone else.

Image showcasing a smartphone with Adobe Express app open, displaying a text prompt about promoting a tennis club. Surrounding the phone are three tennis-themed digital flyer designs featuring players, rackets, and tennis balls.

Adobe’s Upcoming AI Chatbot Can Edit Your Photos for You in Photoshop

At this point, nearly everyone is aware of artificial intelligence (AI). AI technology is everywhere, heavily featured in the latest smartphones and apps. Photographers are well aware of AI thanks to AI-powered photo editing tools and in-camera AI-based autofocus tech. But what about "agentic AI?" This refers to conversational AI that can help users solve problems, and Adobe is all-in on it.